Black Forest Labs' experimental flagship for in-context editing: hand it one image, say what to change — 'replace the sign, keep her expression' — and it modifies exactly that region at photoreal quality. Character and style survive scene changes and iterative passes, with typography and prompt adherence pushed to the suite's maximum. 40 credits per image.
Kontext Max treats your image as the context and your words as the edit list:
Be surgical: 'change the red car to a blue sports car', 'remove the people', 'replace the SALE sign with NEW'. The model edits the named region and leaves the rest of the frame untouched.
Add the constraint in the same breath — 'add sunglasses while keeping the same facial expression'. Preservation instructions are first-class prompts, and they are what keep identity intact.
Build on previous edits through multiple turns — background first, then lighting, then copy. Each pass preserves image quality and character, so round five looks as sharp as round one.
Take a reference character or object into entirely new environments and styles — storyboards, comics, campaign variants — while the identity carries across every frame.
What Kontext Max adds over the Kontext line's production tier:
Local editing is the model's core skill: change clothing, swap colors, remove objects, replace signage — targeted modifications that leave everything outside the instruction untouched.
A reference character or object keeps its identity across environments, poses, and art styles — the mechanism behind storyboards, comics, and product campaigns that must feel like one shoot.
Max is the tier where prompt adherence and typography generation get their largest upgrade — text replacement in signs, posters, and labels keeps the original font style while changing the words.
Generation and editing at up to 8x the speed of leading models — iterative editing happens at conversational latency, so you refine in-session instead of batching retries.
Generate novel scenes that preserve a reference image's unique style, directed by text — from photorealistic product shots to stylized illustration, with professional-grade prompt following.
Teams that live in the edit loop.
Client notes read exactly like Kontext prompts — 'remove the crew, keep the reflections'. One image, five named changes, zero quality tax between passes.
Photo Retoucher
Post Studio
My lead stays the same lead across eighteen panels and four locations. Character consistency used to be the wall; now it's a setting.
Comic Artist
Indie Publishing
Swap the promo sign in six poster masters and keep every font intact — at 40 credits and this speed, the whole refresh finished before the meeting ended.
Retail Creative Lead
Omnichannel Brand
Client notes read exactly like Kontext prompts — 'remove the crew, keep the reflections'. One image, five named changes, zero quality tax between passes.
Photo Retoucher
Post Studio
My lead stays the same lead across eighteen panels and four locations. Character consistency used to be the wall; now it's a setting.
Comic Artist
Indie Publishing
Swap the promo sign in six poster masters and keep every font intact — at 40 credits and this speed, the whole refresh finished before the meeting ended.
Retail Creative Lead
Omnichannel Brand
Cancel anytime • Unused credits roll over
Perfect for getting started
Great for power users and teams
First choice for professionals
One image in, named edits out, character intact across every scene — Flux Kontext Max from 40 credits, free on Unlimited.